That Day Job: my ongoing romance: how to transform complex information into meaningful communication. And, make that look simple. Visually. I love that. It’s part of why I get up in the morning.
Place and Community: Padilla Bay is one of our 28 National Estuaries and I (score!) get to live here.
I’m keenly interested in healthy watersheds and foodsheds, volunteer with my local Stream Team and Marine shellfish programs, and am drawn to women’s unique contributions to agriculture. My home, on a hill above the bay, has a wetland in restoration – an unfolding treat over time.
Marketing innovator. Ambitious. Likes to inspire others to reach their goals. Builder of brands, communities, teams. Social media, social commerce, public relations, advertising, marketing and brand strategy, wife and mother of five, love fitness and family.
Industry Experience: Skin Care, Dermatology, Social Media, Sales Automation Tools, Wireless, Networking, Consumer Products, Computer Software, Educational Sales, Real Estate.
Past and Current Clients: Rodan + Fields Dermatologists, Windermere Real Estate, Coldwell Banker, Symantec, McAfee, Johns Hopkins University, VA Tech, George Washington University
Organizations Associated with (Past & Current): Skagit Women in Business, Mount Vernon Chamber of Commerce, Leadership Skagit, Business Builders Northwest, North Puget Sound Association of Realtors, National Realtors Association, Skagit Pros
Define your personal brand, tell your business story, find your Avocado … and share it with the world
Our Mission is to help you find that unique element that makes you, your product or your business special. In writing, it’s the hook. In marketing, it’s the brand identity. In personal empowerment, it’s your authentic self. It’s your avocado.
The What’s Your Avocado? team specializes in getting to the core of the matter. We help you dig deep to focus on who you are and what you want to say. Be it in business or in life, authenticity is the thing. And we help you get there.
Writing & Marketing Division
We create messages that make a difference. From feature articles to newsletters and brochures, to social media campaigns and web copy, we help you tell your story. What’s Your Avocado? creates in-depth publicity and marketing plans, implements social media strategies, and designs brands that define your image. You know you’re special. Let’s let everyone else know, too.
Founded by Stacie Zinn Roberts, an award-winning journalist and marketing expert, What’s Your Avocado? draws from a team of experienced writers, graphics designers, web designers, event planners, public relations experts and marketing professionals to help our clients succeed.